Our communications, which consist of our logo, any newsletters or emails we produce, as well as other marketing efforts need to consistently communicate who we are and what we’re all about.
Branding Resources
Our logo design focuses on the name of our church, Pax Christi, which means Peace of Christ. We also wanted to maintain our Catholic identity while conveying a message of warm, welcoming community. Peace, however, can be a challenging concept to make into an image. We didn’t want to turn to images that are used by other organizations with the same name, like an olive branch or a dove, so we focused on the feeling itself. That feeling made us think about the serenity and peace you can feel when looking at a beautiful stained-glass window. Read more about our logo here.
Select "Arial" as the font, as Montserrat won't be read by every machine. Point size is 12. If you need to insert any other information, please do so below the address line and italicize it.
Please insert your direct extension in the phone number location. Please use dashes between the numbers rather than dots (i.e. 720-419-0126, not 720.419.0126).
When resizing the logo, make it end right as the "C" in "CO" begins. Place a space above and underneath it to pad the text.
Here are instructions, if you need them, on how to do this on your machine. Let me know if you need anything else.
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First Last
Title
[logo]
10675 Jaguar Drive | Lone Tree, CO 80124 | YOUR PHONE # HERE
Calluna is included in the Adobe Creative Suite Fonts package.
It can also be purchased here: https://www.fontspring.com/fonts/exljbris/calluna
If you cannot purchase Calluna, and need a serif typeface for text, use the Lora family (free on Google fonts): https://fonts.google.com/specimen/Lora?preview.text=The%20quick%20brown%20fox%20jumped%20over%20the%20lazy%20brown%20dog&preview.text_type=custom&stroke=Serif
Moontime is available for download here, and you can donate to the designer if you like: https://www.dfonts.org/fonts/moontime-script/
Montserrat is a free Google font. You can download it here:
https://fonts.google.com/specimen/Montserrat?query=montserrat
*Note that the Montserrat font family also includes a Light, Medium, Semibold, Bold, and Extrabold weights, and italics of each, as well as containing multiple alternates and glyphs, and supports multiple language formats.
Please see the image below for an image of our palette. You may use any tint of the specified colors!
Color Format Descriptions
CMYK - A combination of the ink colors Cyan, Magenta, Yellow and Black, which when printed together create different hues. Use CMYK values for anything that will be printed on paper, especially off-press. CMYK colors are depicted as light bouncing off of a surface.
RGB - A combination of different colors of light, projected together - Red, Green, and Blue. RGB colors are used for on-screen applications.
HEX - Used in website and application design.
Spot colors can be identified upon request if needed (Pantone).